What works…

• understanding of individuals, providing people with a sense of community and, engaging all three processes - Visual, Auditory and Kinesthetic.

from WIIFM: are you listening?

“take in and process” information: Visually, Auditory and Kinesthetically.

Selling the Internet is a difficult thing, because the Internet is an intangible. AOL understood that by putting their colorful CD-Rom packages and disks in the hands of people, they provided a kinesthetically oriented individual the opportunity to get a “hold of” the Internet and what it offered. When you signed on, you were met with a beautifully simple and colorful screen to provide visually oriented people with a pleasant experience. However, the ultimate genius was the auditory cue that was used, it has become an icon and an anchor for millions of individuals? “you’ve got mail.”

But wait. There’s more… Visual can be images and pictures (V) OR words - reading and writing (R). Many people use multiple modes (MM), so this is an additional category.

Visual (V), Aural (A), Read/write (R), Kinesthetic (K), Multimodal (MM)

• The VARK Questionnaire - How Do I Learn Best?
• Study Practices Keyed to VARK Preferences - Your VARK preferences can be used to help you develop additional, effective strategies for learning.
  1. take in information;
  2. study information for effective learning;
  3. study for performing well on an examination.